Building a Business at the Intersection of Art and Commerce

Today’s guest is an artist, musician and entrepreneur who made his first record when he was 12, began playing in clubs when he was 14 and started his own music publishing company at 18.

My guests passion for music and technology led him to found music licensing firm Rumblefish in his college dorm room. The company quickly achieved the industry’s first podcast license, fully automated online music licensing store and inked a ground-breaking micro-licensing deal with YouTube. Rumblefish became the largest music licensing company for independent music in the world and was acquired in 2014 by a private equity. My guest was kept on as it’s President and CEO to lead it into its next phase of growth. He is a devoted member of the entrepreneurial & creative communities in the pacific northwest as the co-founder of popular guitar pedal company Spaceman, start-up accelerator Starve Ups, and TEDxPortland. Now, let’s hack… Paul Anthony Troiano. In this 32-minute episode Paul Anthony Troiano and I discuss:

How perseverance became his greatest ally Cultivating a constant process of letting go Why building stuff is his perfect job How he learned from the great people he surrounded himself with Learning to fail fast and go faster

The Show Notes

Rumblefish Website Paul on Linked In Spaceman Effects Website Rumblefish on Twitter Jon on Twitter  Show Sponsor: Showrunner Podcasting Course (Join the email list here)