15,000 Subscribers in 6 Months: How to Build Your Email List From Amazon
You want traffic? You want readers? You want customers?
You'll want to listen to this episode.
Your free book is essentially your epic "guest post" -- only a MUCH bigger site than you could ever hope to publish on regularly. Like a good guest post, it leads readers back to more of your content, where they opt-in with their email to continue their relationship with you.
This works for authors and non-authors alike. In fact, Nick pretty much convinced me I need to be doing this as well!