RAIN Summit Europe 2015: Agency Perspectives on Audio Advertising
Nov 11, 2015, 02:23 PM
What do buying agencies of digital audio advertising want and expect in their campaigns? How have new technologies changed the demand side? This panel features agency executives discussing the streaming audio market in 2015 and beyond. MODERATOR: Stuart Mays, Director of Commercial Strategy (Global, The Media & Entertainment Group) SPEAKERS: Jenny Smith, Head of Strategy and Planning (Maxus); Richard Shotton, Head of Insight (ZenithOptimedia); Nick Emmel, Managing Partner, Strategy (Mr President); Dominic Finney, Founder and Partner, (FaR Partnership)