HTE 261: Overcoming the Painful Journey of Entrepreneurship | Steli Efti

Startups and sales don’t go together as often as they should. By this, I mean that there is a real trend in the startup world where the success of a business is not based on customers, sales, or even revenue. This is something that has always baffled me — I come from a place where if you don’t have customers and revenue, you don’t have a business. Today’s guest founded and runs not just two startups but 2 startups based on sales and helping you close and earn more revenue. Elastic Sales is a unique SaaS product — it is Sales as a Service, and it provides startups and businesses with the virtual sales team and infrastructure to make sales — Elastic Sales is currently booked full until the end of the year, so they are currently not accepting new clients. His 2nd company is called Close.io, which is software that helps salespeople close more deals. Now, let’s Hack... Steli Efti. Steli Efti.