269: How to Set Up and Sell a Paid Mastermind Group

Women pay up to $2000 a month to hang out with Natalie Eckdahl for a few hours. The mother of 3 has turned her BizChix podcast (which started as a side hustle) into a thriving business based largely on paid mastermind groups. She curates groups of high-performing female entrepreneurs – and gets paid handsomely to do it. Is this a revenue stream you could add to your business? Note: Click here to download Natalie’s top tips for creating and selling a mastermind group program from this episode. If you’re in a consulting, freelancing, or coaching role and trying to figure out what the next step is to scale up your business, a group mastermind program could be the answer. In fact, a paid mastermind was the first thing I sold on Side Hustle Nation, but I put the program on hold after our son was born. All of a sudden that extra hour or two in the evening became a lot harder to part with! I wanted to pick her brain on how she set everything up and sold it to her audience. “What I’m trying to create is an amazing brainstorming opportunity for the women that join the group,” Natalie said. Today she’s running five separate premium-priced masterminds for 5- and 6-figure entrepreneurs, with prices ranging from $600 to $2000 a month. But it almost didn’t happen. She was a few weeks away from putting BizChix on pause, when a fateful few customers sparked a major turning point. Tune in to hear how Natalie sets up her groups for success, structures the meetings, and 20x’d her rates in 3 years.