Sir Martin Sorrell launches adland comeback - Jemima Bird and Julian Chillingworth on Jazz FM Business Breakfast
May 30, 2018, 07:29 AM
Ex WPP boss Sir Martin Sorrell is reportedly launching a new “next generation” ad agency later.
It’s just weeks after leaving his former firm amid claims of misconduct, although he denied wrongdoing.
It’s understood he’ll take charge of a listed shell company, Derriston Capital, with 53 million pounds of investors’ cash and his own capital.
Nick Howard spoke to Jemima Bird, who’s launched her own ad superagency, Hello Finch, after 20 years in the industry, and who says Sir Martin is heading into a changing landscape .
Meanwhile Julian Chillingworth, chief investment officer at Rathbones, is watching for which other industry figures Sorrell can attract.