Departure Lounge with Dee Madigan Campaign Edge

Episode 269,   Jan 22, 2019, 10:14 PM

Have you seen the new online Gillette Ad?

Gillette have posted on Twitter - “Boys will be boys”? Isn’t it time we stopped excusing bad behavior? Re-think and take action by joining us at http://TheBestMenCanBe.org . #TheBestMenCanBe

With over 20 years’ experience in the advertising industry, Dee Madigan is a Creative Director who has developed integrated campaigns for some of the world’s largest brands, including HSBC, Coca-Cola, J&J, Unilever and Nestle.

She is a regular panelist on ABC’s Gruen and a political commentator on Sky.

Dee checked in to the Departure Lounge to discuss what the brand did right and what they did wrong with this campaign.

What do you think of the #TheBestMenCanBe ad?