"Is advertising in danger of becoming a hobby for rich people's children?" with strategist Will Humphrey
Episode 57, Mar 05, 2021, 05:05 AM
This week we’ve laid bait of a pint and picture round to snare sharp thinker, pub quizzer and Strategy Director at Wunderman Thompson, Will Humphrey.
A lifelong problem solver with experience across Advertising, PR, CRM and Digital, he’s devised award-winning strategies for the likes of O2, Budweiser, NatWest and Land Rover and is a huge advocate for mentoring junior folk in the industry.
He talks to us on a treasure trove of topics including ad land as a walled garden, binding machines and nappies, asking Londoners to find Coventry on a map, empathy, educated guessing, planning from within, what’s special about Robbie Earnshaw, hippos, custard creams and lots more. You’d be a fool not to let us bend your ear ‘ere.
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Here's his advice for junior strategists/planners
And keep an eye out for future Getting In & Getting On events
Will proudly dedicates his episode to @sarahspoon, give her a follow too
Will’s book recommendations are:
Will’s book recommendations are:
The Silk Roads by Peter Frankopan
Saki, The Complete Short Stories by H. Munro
Viral Marketing: The Science of Sharing by Karen Nelson-Field