Toni Ko, Founder of NYX Cosmetics, on the Grit She Learned as a First Generation Immigrant

Toni Ko is the Founder of well-known makeup brand NYX cosmetics, which sold to L’Oreal in 2014. She has gone on to found many more ventures ranging from a sunglasses company to an investment firm focused on women-owned businesses. Her current occupation is as CEO and Founder of Bespoke Beauty Brands. However, behind Toni’s incredible success is the story of a first generation immigrant who moved to America at the age of just thirteen.

Toni Ko is the Founder of well-known makeup brand NYX cosmetics, which sold to L’Oreal in 2014. She has gone on to found many more ventures ranging from a sunglasses company to an investment firm focused on women-owned businesses. Her current occupation is as CEO and Founder of Bespoke Beauty Brands. However, behind Toni’s incredible success is the story of a first generation immigrant who moved to America at the age of just thirteen.