Failure: The hospitality industry fights back Assistant Professor Orla Byrne | Entrepreneurship and Strategy

17th January 2023. Focusing on the lived experience of entrepreneurship, Dr Orla Byrne discusses why entrepreneurship is good for society and how Ireland's hospitality sector can survive tough times. She also discusses her new initiative, AtThePass.ie, which is designed to support the current needs of hospitality, food and drink-related business owners.