Episode 173 - Adtech founder on his historic IPO and the future of the industry - Mark Walker of Direct Digital Holdings

Mark Walker is the CEO, co-founder and chairman of Direct Digital Holdings, a Houston-based adtech company that’s providing a platform for both sides of the advertising equation. It’s been one year since direct digital went public, and Mark shares on the show today how Houston has been integral in his company’s success — as well as what technology he’s keeping a close eye on in the ever evolving world of digital media.