Moving Women’s Sport from Worthy to Irresistible with Tammy Parlour MBE
Season 2, Episode 4, Aug 07, 2023, 07:47 AM
We’re back with episode 4 of our Women's World Cup series, with Tammy Parlour MBE joining us today!
Tammy is the CEO and Co-founder of The Women’s Sport Trust in the UK. Through her work at the Trust, Tammy brings together all the different stakeholders in sport to drive conversation and support to boost investment and success in the women’s game.
The Trust has been supporting women’s sport for over 10 years, working with elite athletes and leaders across sport, media & business to continually challenge thinking and raise the profile of women’s sport.
Tammy is the CEO and Co-founder of The Women’s Sport Trust in the UK. Through her work at the Trust, Tammy brings together all the different stakeholders in sport to drive conversation and support to boost investment and success in the women’s game.
The Trust has been supporting women’s sport for over 10 years, working with elite athletes and leaders across sport, media & business to continually challenge thinking and raise the profile of women’s sport.
In this chat we cover:
- Why the right foundations are crucial for sustainable growth
- How women's sport will develop as it grows and commercializes along the way
- The significant commercial opportunity women’s sport represents
Connect with Tammy:
LinkedIn: https://www.linkedin.com/in/tammy-parlour/
Download The Value of Women’s Sport report here: https://www.womenssporttrust.com/womens-sport-trust-produces-comprehensive-industry-report-into-the-positive-impact-of-womens-sport-sponsorship-on-brands/
Want to support our show? Then what are you waiting for! Hit the 'follow’ button on Apple and Spotify, and if you’re feeling ever so generous (or you just love what we do), then leave us a five-star review and make our day, week, month, and year.
LinkedIn: https://www.linkedin.com/in/tammy-parlour/
Download The Value of Women’s Sport report here: https://www.womenssporttrust.com/womens-sport-trust-produces-comprehensive-industry-report-into-the-positive-impact-of-womens-sport-sponsorship-on-brands/
Want to support our show? Then what are you waiting for! Hit the 'follow’ button on Apple and Spotify, and if you’re feeling ever so generous (or you just love what we do), then leave us a five-star review and make our day, week, month, and year.
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Subscribe to The Crowd Newsletter: https://engagerm.com/newsletter-signup/
Follow us on LinkedIn: https://www.linkedin.com/company/engagerm/
Check out our website: https://engagerm.com/